EEG as an organisation accredited to UNEP, was invited to participate as a local partner, and launched its “Million Tree Project” in 2007 as part of UNEP’s campaign. EEG, by the end of 2007, had facilitated the pledging and planting of more than one million trees in UAE and the surrounding region.
With EEG’s active engagement with the community, it received pledges from various entities in UAE to support and plant trees under the “Million Tree Project”. By 2010, EEG had managed to exceed the target and plant 2,091,240 indigenous and well adapted trees within the UAE. This marked the culmination of the official affiliation with UNEP for the tree planting project, which went above and beyond in fulfilling its responsibility to the campaign.